Take advantage of popular fads. If something is
popular at the current time, put up a web site about it. Just promote your main site on the fad web site. You could also send off a quick article or press release about it to get free publicity. You could also do this with popular search engine keywords and phrases.
 

Create a small treasure hunt. Allow people to get
a discount on a product you sell if they find a certain object or graphic somewhere on your site. For example, you could say "Find any misspelled word in my ad copy and you will win a business e-book!" Another example, "Find a hidden link on my web site and win a never-before-released top secret report!"
 

Keep your offers flexible. If you offer a set price
for your product, you could offer the people who can't afford it an optional payment plan. For example, you could offer a Gold Plan for $47, a Silver Plan for $37, a Bronze Plan for $27 and a free plan to give them a taste of your product or service.
 

Provide a privacy statement and all your contact
information on every page of your web site. This'll persuade your visitors and prospects to trust you. For example, if your contact information was only on your home page and they had a question about ordering one of your products on another page, they might just get frustrated and leave your web site.
 

Gain free advertising by listing your business info
in your chat room profile. Most chat rooms allow this, but check their rules to be sure. For example, if you are in a chat room, some people will read your profile before they chat with you. They may see your short blurb about your business and visit your web site.
 

Design graphics, templates, buttons and banner
ads for other sites. Allow people to use them in exchange for your web link on their home page. For example, you could require the users to say on their web site, "These graphics were made possible by (your business name and web site address)."
 

Create a positive online image. Tell your visitors
about fundraisers you have sponsored or that you donate a part of your profits to charity. For example, you could say, "We regularly attend fundraisers and donate about 10% of our profits to charities and aid organizations."
 

Trade links only with web sites that you or your
target audience would visit. They should offer their visitors valuable content or freebies. There is nothing wrong with filling your web site up with outside links if they're are interesting and helpful to your target audience.
 

Use a testimonial on your banner ad. This'll give
people proof they aren't wasting their time clicking on your banner ad. The testimonial should include enough information so they understand the offer. You could also make them click the banner to read the testimonial. For example, "See What (famous person's name) Had To Say About Our Marketing E-book!"
 

9 Sure-Fire Ways To Increase Your E-zine's Readership!
SEO: Linser
SEO: Sports Arbitrage
SEO: Kontaktlinser
SEO: Färgade linser
 
You Have Won! 
 
Hold an ongoing prize drawing in your e-zine. The prizes should 
be something of interest or value to your subscribers. Most 
people who enter will continually read each issue for the 
results. 
 
100% Original 
 
Give your subscribers content they can't read anywhere else. 
I'm not saying all your content has to be 100% original, but a 
portion of your e-zine should have original information. People 
will usually read information they haven't read before. 
 
Was I Right? 
 
Give your subscribers a quiz or a series of trivia questions. 
Publish the correct answers in your following issue. The people 
who participate will want to see if they were right. 
 
Read All About It! 
 
Supply news stories related to your e-zine's topic. People want 
current and up-to-date news. If you can be their first source, 
they will become loyal readers. 
 
The Polls Are In! 
 
Hold an interactive poll in your e-zine. Ask subscribers a poll 
question. Have them e-mail their vote or opinion. People love 
to give their 2 cents worth. They would also like to read the 
results in your next issue. 
 
Become A Jester :) 
 
Give your subscribers a little humor now and then. Don't be so 
serious, tell them a joke. If they associate your e-zine with 
being happy they will want to read every issue. 
 
The Information Free-way 
 
People love to get free stuff. Tell readers were to get free 
stuff online or offline. It could be software, services, sample 
products, e-books etc. The freebies should be related to your 
e-zine's topic. Keep the freebies coming and your subscribers 
will keep reading! 
 
Mini-Yahoo 
 
Tell your subscribers about Web sites related to your e-zine's 
topic. The web sites should be interesting and helpful. Become 
your readers miniature "Yahoo", you know how many readers 
they get. 
 
In Our Next Issue... 
 
Get your subscribers excited about your next issue. Tell them 
about upcoming articles, prize drawings, freebies etc. If they 
know what's in store for them, they won't want to miss reading 
your next issue.