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Internet As A Marketing Tool - Super Tips: By Anders Eriksson - Owner and Webmaster of
LegalDivX.com (Your are free to print these tips on your own website as long as you keep the byline above)
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Use permission marketing to increase your sales.
You simply ask people to sign up to your e-mailing
list. They'll already be interested in your messages or
ads because they’ve visited your related web site.
You could also offer them incentives for signing up
like freebies, discounts, expertise, content, etc.
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Repeat the 3 most powerful or appealing benefits
throughout your ad copy. Repetition can brand your
product's benefits quicker in your prospect’s mind.
They will be able to store the information more
quickly and effectively in their subconscious mind.
Just rewrite them with different wording so your
prospects don't get bored with your ad.
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Make your product offer very rare. People
perceive things that are rare as being more valuable.
You could use a limited time offer or free bonuses.
For example, you could have a countdown timer on
your web site and say, "Order in the next 5 minutes
and get 6 free bonuses!"
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Create traffic generators that people can add to
their site without doing all the work. It can be an
article directory, freebie directory, web tool, etc.
You just create it on your web space and maintain
it. All your visitors would have to do would be to
link to it.
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Sign up to win web site awards. When you win,
some award sites publish your web site link, name
and description on their site. You could tell people
on your web site about the awards you’ve won.
For example, "Here are all the awards we have
won in the past (no.) years:.."
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Keep your web site consistent. You don't want
things on your web site that are unrelated to your
theme. For example, if you went to a web site and
one page was blue and the next page was pink, then
the next page was green, wouldn't you think very
hard before purchasing their product? It would look
very unprofessional to you.
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Think of new ways to attract people to buy your
products or services. You could add on extra free
bonuses, delivery options, payments options, etc.
For example, you could say, "You can pay for our
product in 3 easy payments of $19.95!" Another
example, "We won't bill your credit card for a full 60
days!"
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Have a magnetic sign made with your web site
address and other business information. Place it on
your car door or roof when you are traveling. You
could also perhaps pay a local cab or truck shipping
company to place them on their vehicles to get
extra exposure.
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Allow people to download software or e-books
from your web site at no cost. Just ask your visitors
if they'll refer their friends to your web site in return.
For example, you could require people to refer 3
people via e-mail before they actually download your
free e-book.
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Internet As A Marketing Tool - Viral Article:
By Anders Eriksson - Owner
and Webmaster of LegalDivX.com
(Your are free to print this
article on your own website as long as you
keep the byline above)
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Survey Says SEO: Linser SEO: Sports Arbitrage SEO: Kontaktlinser SEO: Färgade linser
Do you have a list of e-mail addresses of your customers or
prospects? Do you have a list of e-zine subscribers? If you
have their permission, send them an e-mail survey to conduct
market research. See if customers are satisfied with your
products or services, or see if they enjoyed their visit at
your web site.
You can learn things you didn't know about your business by
surveying. Maybe your customers buy your main product just
to get the free gifts. Your visitors may think it's to hard to
navigate through your web site. You may find out that most of
your customers make over $100,000 a year. By knowing this
type of important information you can improve your web site,
products/services, advertising, and marketing.
3 Popular Types Online Business Surveys
Customer Satisfaction Surveys - what did you like or dislike
about our product or service, what can we improve or add,
how satisfied are you with our customer service, etc.
Web Site Feedback Surveys - did you find it to easy navigate
through our site, did you find the information you wanted, what
did you like or dislike about the site, how did you find our
site, etc.
Demographic Surveys - what's your gender, age, income,
occupation, marital status, etc.
Sometimes people don't want to take the time to fill out a
survey. To encourage them to fill out the survey offer them
a freebie if they fill it out. Some ideas are free ebooks, free
advertising, free reports, free internet services or a free
e-zine. Hold a free online contest or sweepstakes and ask
visitors to fill out a survey before they enter.
If you don't yet have an e-mail address list you could post
your survey on appropriate newsgroups, forums and e-mail
discussion lists. You could also upload survey software to
your web site or use a free survey service on the internet.
To find such services just type in the keyword "survey" in
your search engine of choice.
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