Give your customers free shipping. If you can't
afford that, you can give free shipping to customers who buy over a certain dollar amount to raise profits. You could also charge other businesses for inserting ads in your product package. This will make up for your free shipping losses.
 

Create an online club or association. Tell your
visitors what's included in the membership and what it costs to join. Offer them a free membership if, in exchange, they link to your web site. Just think, you will either make money or get some no-cost advertising.
 

Utilize the free content which is freely available
on the Internet. Publish one article on a single web page with your main web site link then upload it as a doorway or lead page. You would then just submit it to search engines and web directories. Also place an ad for your e-zine on the lead page to capture visitors’ e-mails.
 

Don't load your web site with a lot of high tech
clutter. Your visitors may miss your whole sales message. Haven't you ever visited a web site which had graphic ads, text scrolling and flashing words all crammed together? If you have, it was likely you found it confusing and hard on the eyes and you just said ‘forget it’.
 

Hold free contests or sweepstakes. Most people
like to win things. If you can fulfill that need, people will stop by to visit. You can also capture people's e-mail addresses. For example, "Sign up for our contest for a chance to win a new computer! You will be notified via e-mail."
 

Use attention grabbing adjectives to describe
your product. For example, “Sizzling, incredible, high powered, ultramodern, killer, eye-popping”, etc. For example, which sounds more appealing to you "software" or "time-saving software"? Another example, "membership site" or "top secret membership site"?
 

Most people want to receive compliments for
their achievements. Give your prospects plenty of compliments for considering your product. For example, "You are a very intelligent person for waiting to learn more about e-book marketing."
 

Persuade visitors to link to your web site. Give
them a freebie in exchange for them linking to your web site. It could be content, software, etc. You could make the freebie even more valuable to them if you allow them to give it away with their own customized links in it.
 

Link to web sites that provide useful information
or services for your visitors. If you have many useful links on your site, they may make it their start page. For example, wouldn't you like to go to one web page and have on it all the links you like to visit or research?
 

6 Ways To Keep Your Online Customers
SEO: Linser
SEO: Sports Arbitrage
SEO: Kontaktlinser
SEO: Färgade linser
Away From Your Competition 
 
1. Stay In Touch 
 
Stay in contact with customers on a regular basis. Offer 
them a free e-zine subscription. Ask customers if they want 
to be updated by e-mail when you make changes to your 
Web site. After every sale follow-up with the customer to 
see if they are satisfied with their purchase. 
 
 
2. Friendly Web Site 
 
Make it easy for your customers to navigate on your Web 
site. Have a "FAQ" page on your Web site to explain 
anything that might confuse your customers. Ask them to fill 
out an electronic survey to find out how make your Web 
site more customer friendly. 
 
 
3. Easy And Free Communication 
 
Make it easy and for your customers to contact you. Offer 
as many contact methods as possible. Allow customers 
contact you by e-mail. Hyperlink your e-mail address so 
customers won't have to type it. Offer toll free numbers for 
phone and fax contacts. 
 
 
4. Teach Your Employees 
 
Make sure employees know and use your customer service 
policy. Give your employees bonuses or incentives to practice 
excellent customer service. Tell employees to be flexible with 
each individual customer, each one has different concerns, 
needs and wants. 
 
 
5. Impress Your Customer 
 
Give your customers more than they expect. Send thank 
you gifts to lifetime customers. E-mail them online greeting 
cards on holidays or birthdays. Award bonuses or discounts 
to customers who make a big purchase. 
 
 
6. Be Nice 
 
Always be polite to your customers. Use the words Please, 
Thank You, and Your Welcome. Be polite to your customers 
even if they are being irate with you. Always apologize to 
your customers should you make a mistake. Admit your 
mistakes quickly and make it up to them in a big way.