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Internet Marketing Centre - Super Tips: By Anders Eriksson - Owner and Webmaster of
LegalDivX.com (Your are free to print these tips on your own website as long as you keep the byline above)
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Educate yourself with new strategies to increase
your sales. You could take classes, subscribe to
e-zines and magazines, read books or e-books, etc.
Internet business and technology move at lightning
speed. You need to keep up so you don't get left
behind.
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Convert your web site and free e-mail newsletter
into different languages. This will increase your
overall target market. You just won't be targeting
just one language, you'll be targeting most of the major
ones. Plus it wouldn't hurt to learn a few different
languages for this new global economy.
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Use viral marketing to promote your business on
the Internet. Give away freebies with your ad copy
included on them so others can give them away. It
could be e-books, software, reports, autoresponders,
web space, e-mail accounts, etc.
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Write your ad copy like you're talking directly
to your visitors. Use the words "you", "your", and
"you're" a lot in your ad copy. For example, many
headlines have "you" in them because it looks and
sounds more personal, like "How You Can Lose
(no.) Pounds In (no.) Days!"
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Include an article or review which has been written
about you or your business with your ad copy. This
will show people that your business is respected and
will increase your credibility. You could include the
full review, an excerpt of it or link to the reviewer’s
web site.
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Use a strong guarantee on your banner ad. You
could include the guarantee as a headline for your
offer. It could read ‘double or triple your money-
back guarantee’, ‘your lifetime money-back
guarantee’, etc. For example, it could say, "Keep
Our Accounting E-book Even If You Ask For A
Refund!"
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Pick a good name for your business and product.
Your names should be memorable and describe the
kind of product you're offering. Names that rhyme
are easy to remember. If you're selling information
products you may want the word "publisher" in your
business name. You also don't want your name to
have any offensive words or phrases in it.
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Expand your target audience by adding a new
product line or packaging your main products with
other ones. You could also add-on extra services.
For example, if you are selling marketing e-books
to businesses, you could also start selling e-book
software to online publishers.
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Invite your prospects to imagine you have authority.
Market yourself or your business as an expert. Most
people have been told throughout their lives to trust
and respect authoritative figures in society. This
will gain trust, increase your credibility and create
rapport.
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Internet Marketing Centre - Viral Article:
By Anders Eriksson - Owner
and Webmaster of LegalDivX.com
(Your are free to print this
article on your own website as long as you
keep the byline above)
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10 Eye Popping, Jaw Dropping Ad Copy Secrets SEO: Linser SEO: Sports Arbitrage SEO: Kontaktlinser SEO: Färgade linser
1. Use a hand written letter on your ad copy instead
of text. Write the ad on a piece of paper, scan it and
publish the ad on your web page. Adding a personal
touch will always increase your sales.
2. Publish a list of famous and respected customers
who have bought from you on your a copy. People
will think that if these people bought from you, they
should also trust your business and purchase your
products. Make sure to get their permission first.
3. Show before and after photos for your products
on your web page copy. Show the problem picture
and then beside it, show the picture of the resolution
to the problem when they use your product.
4. Include an article or review that has been written
about you or your business with your ad copy. This
will show people that your business is respected and
will increase your credibility.
5. When you offer free bonuses in your ad copy, also
list the dollar value beside each bonus. People will
feel they're getting a good deal and it will increase the
value of your product.
6. Hire a famous person to endorse your product or
service. Make sure the person is well known to your
target audience. Include their picture and statements
on your ad copy.
7. Include your own picture on your ad copy. This
will show people that you're not hiding behind your
ad copy and will increase their trust. Also, include
your contact information below the picture and a
brief statement or quote.
8. Tell your potential customers on your ad copy
that you will donate a percentage of their purchase
price to specific charity. This will show them you
really care about the people. They may just buy
your product to donate to the charity.
9. Ask your potential customers plenty of yes and
no questions in your ad copy. The questions should
remind them of their problem and make them think
about what will happen if they don't purchase your
product.
10. Tell your potential customers they will receive a
free prize if they find the five words in your ad copy
that are misspelled or spelled backwards. The longer
you can keep someone reading your copy the greater
chance of them purchasing.
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