Make it easy for your affiliates to make sales.
Give them proven ads to use, make it easy for prospects to order and provide helpful affiliate statistics. Affiliates want high or fair commissions, notification of sales, lifetime income, residual income, a good tracking system and professional training.
 

You could offer your visitors free software if
they subscribe to your free e-zine. For example, you could say, "Subscribe to our free e-zine and get our new marketing software free!" Another example, "Subscribe to our free e-zine and download our e-book software for free!"
 

You could have a famous and respectable
person on your banner ad representing your product, web site or service. People will click because they'll trust that person over you. For example, you could say, "The famous (name) has even bought our product! Click here to see why!"
 

Keep your product available for your customers
at all times. If you have to back-order it, they may end up canceling their order. For example, you could say on your web site "Always In Stock", "Products On Hand", " No Shipping Delays", "Always Available", etc.
 

Have an informative FAQ page at your web site.
Anticipate questions your prospects or visitors may have; this will help improve your sales ratio. For example, "Read our Frequently Asked Questions first. It may answer your question and save you waiting for one.” Another example, “Check Out Our FAQ Page If You Have Any Questions."
 

You could offer your potential customers a
rebate after they buy your product or service. They will feel they are getting a good deal. For example, you could say "Get A $10 Dollar Rebate When You Buy..." Another example, you could give them a full rebate because most people won't take the time to send it in anyway, unless your product is really expensive.
 

You could reward your potential customers if
they spend over a specific dollar amount. Tell them if they spend over $100, they get a 10% discount. You could also extend the offer over a certain period of time and attract them to revisit your web site. For example, you could say, "Buy Over $50 Worth Of Merchandise Within The Next Month And Get A 20% Discount!"
 

Tell your prospects that you offer free delivery.
This may cost you a bit of money but you will gain the extra customers to make up for it. For example, "Unlike our competition we have free delivery!" Another example, "FREE Shipping! To The First 500 Who Order!"
 

Write and send press releases for your web site.
Use strong headlines, make it newsworthy, and tell the journalist why their readers would like it. You could increase your chances of getting your release read or published by communicating with editors regularly and creating a professional friendship with them.
 

How To Get Valuable Feedback From Your Customers
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You can learn many things you didn't know about your 
business by getting valuable feedback from your customers. 
Your customers may buy your main product just to get the 
free gifts. Your visitors may think it's to hard to navigate 
through your web site. 
 
 
By knowing this type of important information you can 
improve your web site, products/services, advertising, and 
marketing. Below are nine techniques you can use to get 
valuable feedback from your customers. 
 
-Use surveys and questionnaires regularly to improve your 
business. Publish them on your web site, e-zine, print 
newsletter, direct mail material, include them with product 
shipments or inside product packages. Post them on 
appropriate online message boards, e-mail discussion lists 
and newsgroups on the internet. 
 
-Create an online community for your customers. Include a 
chat room, message board, e-mail discussion list on your 
site for customers to participate in. You can regularly 
moderator these communities to see what your customers 
are saying about your business. 
 
-Give away your products to a group of your customers. 
Ask them to use and review the product. Ask them to fill 
out an evaluation form and send it back. Some customers 
may fill them out, some may not, but the feedback you do 
get will be valuable. 
 
-Offer your web site visitors an online product or service 
from your web site at no cost. It could be an ebook, search 
engine submission, consulting via e-mail, web design, etc. 
In return, ask them to fill out a short survey about your web 
site, products or services you're selling, customer service, 
or your web site. 
 
-Create a customer focus group. Invite ten to twenty of 
your most loyal customers to meet regularly. They will give 
you ideas and input on how to improve your customer 
service. You could pay them, take them out to dinner or 
give them free products. 
 
-Stay in contact with customers on a regular basis. Offer 
them a free e-zine subscription. Ask customers if they 
want to be updated by e-mail when you make changes to 
your Web site. After every sale, follow-up with the 
customer to see if they are satisfied with their purchase. 
 
-Make it easy for your customers to contact you. Offer as 
many contact methods as possible. Allow customers to 
contact you by e-mail. Hyperlink your e-mail address so 
customers won't have to type it. Offer toll free numbers 
for phone and fax contacts. This will make it easy for your 
customers to voice their opinions. 
 
-You could regularly contact customers on birthdays or 
holidays. Send thank you gifts to lifetime customers. E-mail 
them online greeting cards on holidays or birthdays. Call 
them personally to wish them a happy holiday. You could 
them follow-up with a survey or ask them if they're happy 
with your business. 
 
-Invite your customers to company meetings, luncheons, 
workshops or seminars. Create special events for your 
customers like parties, barbecue's, dances etc. Make a 
point for yourself and your employees to interact with them 
at these event to get valuable feedback for your business. 
 
 
You could use a couple or all of the techniques listed above 
to get valuable customer feedback. These aren't the only 
ways, be creative and come up with some of your own.