Use free advertising as much as possible. Test a
wide variety of free advertising options like banner and link exchanges, classifieds, newsgroups, ad swaps, joint venturing, viral marketing, web rings, message boards, trading content, etc. Don't be afraid to try something new.
 

Start a private web site. Use it as a free bonus
if people buy the product you resell. You could also allow people to join for free and you could advertise the affiliate program you've joined. You could also charge a subscription fee for an upgraded version of it.
 

You could offer your visitors a discount on all the
products you sell if they subscribe to your free e-zine. For example, you could say, "Subscribe to our free e-zine and get 50% off all our products!" Another example, "Subscribe to our free e-zine and get $8 off our brand new e-book!"
 

You could offer your visitors a free web service,
like free e-mail, if they subscribe to your free e-zine. For example, you could say, "Subscribe to our free e-zine and get a free bonus e-mail account!” Another example, "Subscribe to our free e-zine and get a free autoresponder!”
 

Build rapport with your potential customers by
teaching them something new. Provide them with free e-books, articles, tips, courses, etc. Offer them a free weekly e-zine. Include new, original articles, interviews with experts, case studies, web site profiles, news stories, etc.
 

Create an e-mail discussion list. The list should be
related to your web site's subject. Place your ad on all posts and it will remind people to visit your site. You could list your e-mail discussion list at online e-mail list directories. Just type in the keywords "e-mail discussion lists" into the search engine of your choice.
 

Think of new ways to attract people to buy your
products or services. You could add on extra free bonuses, delivery options, payments options, etc. For example, you could say, "You can pay for our product in 3 easy payments of $19.95!" Another example, "We won't bill your credit card for a full 60 days!"
 

Allow other people to give away your free
e-book. This will increase the number of people who will see your ad in the e-book. You could also include a mini catalog of all your products or services that you offer in the e-book. You could include your own products or associate program’s products in the e-book.
 

Team up with your competition by starting an
association for your specific industry. It could lead to a profitable partnership with them. You could give all the members graphic links to place on their home pages. This would increase your membership and business exposure.
 

10 High-Impact Viral Marketing Strategies
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Viral Marketing is allowing people to giveaway and 
use your free product or service in order to multiply 
your marketing quickly over the internet. The idea 
behind viral marketing is that you include your ad 
with the freebie people giveaway or use. Below are 
ten high impact viral marketing strategies: 
 
 
1. Allow people to reprint your articles on their web 
site, in their e-zine, newsletter, magazine or ebooks. 
Include your resource box and the option for article 
reprints at the bottom of each article. 
 
 
2. Allow people to use any of your freebies as free 
bonuses for products or services they sell. Include 
your ad on all your freebies. 
 
 
3. Allow people to use your online discussion board 
for their own web site. Some people don't have one. 
Just include your banner ad at the top of the board. 
 
 
4. Allow people to sign up for a free web site on 
your server. Since you are giving away the space, 
require them to include your banner ad at the top 
of the site. 
 
 
5. Allow people to add their link to your free web 
site directory. Just require that they return a link 
back to your web site, advertising your directory. 
 
 
6. Allow people to provide your free online service 
to their web site, visitors, or e-zine subscribers. 
They could be free e-mail, e-mail consulting, search 
engine submissions, etc. 
 
 
7. Allow people to give away your free software. 
Just include your business advertisement inside the 
software program. 
 
 
8. Allow people to give away your free web design 
graphics, fonts, templates, etc. Just include your ad 
on them or require people to link directly to your 
web site. 
 
 
9. Allow people to place an advertisement in your 
free ebook if, in exchange, they give away the 
ebook to their web visitors or e-zine subscribers. 
 
 
10. Allow people to give away your free ebook to 
their visitors. Then, their visitors will also give it 
away. This will just continue to spread your ad all 
over the internet.