Make your web site look professional. People
will get turned off and leave if they see a lot of spelling and grammatical mistakes. You don't want any broken graphics or links either. Make sure your background colors don't make your text hard to read.
 

Use headlines and sub-headlines all over your
your web site that will grab your visitors’ attention. They will attract them to explore your web site longer. They could be for your free e-zine, product ads, free content, message board, chat room, etc.
 

Offer a free on-site repair service for products you
sell. This is convenient for people because they won't have to send it away for repairs and they won't have to be without the product for a long period of time. If they have to send the product to you to get repaired, offer them free shipping.
 

Give people an urgency so they buy ‘now’.
Many people could be interested in your product but they’ll put off buying it until later and eventually forget about it. For example, "Order Before Aug 15, 2002, and get 2 Bonuses Valued at ($)!" Another example, "Order Now! Only 1000 Members Will Be Accepted."
 

Test the prices of your product or service. You
may increase the perceived value by raising your price while a lower price may decrease your sales. One effective way to see which price to charge would be to take one of your products and auction it off at an online auction. This final bid would be close to the price you need to sell it at.
 

Publish any endorsements from famous people
in your ad. Some people will think if a famous person enjoys your product, so will they. For example, you could say, "Just look at what the famous (their name) had to say!" Another example, "Here's what marketing expert (their name) had to say!"
 

Visit business discussion boards regularly. You
could discover helpful advice, online resources, and take the opportunity to give your own two cents worth. Plus you can get free advertising. On most boards you can include a text link to your web site. It doesn't matter if you ask questions, give answers or inform people.
 

Offer your visitors free software to download.
Have them sign up to get an access code to unlock the software. Include your ad in the software if it is possible. If it's not your software, try to get permission from the creator or owner. He or she may agree to get their software to a greater number of people.
 

Develop your own opt-in email list by giving your
visitors a reason to give you their e-mail address. Allow them to sign up to free items and contests. Just get their permission to e-mail them again in the future for other things. For example, you could say, "Sign Up For Your Chance To Win A Color TV!"
 

10 Ways Outsourcing Can Help Grow Your Business
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Outsourcing is when you hire outside professionals or 
services to take on part of your business workload. You 
may want to outsource part of your work because you 
don't have the room, you need an expert, you have 
periodic busy periods, or you need more production to 
get orders out on time, etc. The following are ten ways 
outsourcing can save your business time and money. 
 
 
1. You won't have to take the time to train employees. 
This will allow you to spend more time working on your 
marketing and advertising campaign. 
 
 
2. You won't have to do time consuming tasks like 
adding on new equipment or learning new software to 
complete certain tasks. This will allow you to spend 
more time testing your advertisements. 
 
 
3. You won't have to interview employee candidates. 
This will allow you to spend more time improving your 
customer service, in return you will get more repeat 
purchases. 
 
 
4. You won't have to fill out all the employee paper work 
like tax forms, scheduling, retirement plans, etc. This will 
allow you to spend more time developing new products. 
 
 
5. You won't have to buy extra office or work space to 
complete certain tasks. You can use all the money you 
save on other business expenses. 
 
 
6. You won't have spend money on employee costs like 
taxes, medical, vacation time, holidays, workers comp., 
unemployment costs, etc. (These may vary depending on 
which country you do business in.) 
 
 
7. You can speed up you order and delivery system with 
the extra help. Your customers will appreciate the fast 
service and you'll have a higher chance that they will 
buy from you again. 
 
 
8. You could expand your market share by becoming a 
middleman and offering your subcontractors products or 
services. This will increase your business profits and 
give you multiple income streams. 
 
 
9. You can take on extra or large orders your business 
couldn't handle before. This will expand your market 
share and you could also offer to take the work your 
competition can't handle. 
 
 
10. You could get end up receiving orders from your 
subcontractors. Your subcontractors may also tell other 
people about your business.