Include a FAQ on your web site or via e-mail
on an autoresponder. This will give your customers extra convenience without having to contact you. Of course there are some questions you can't answer by using Frequently Asked Questions. You will get questions that you never thought of, but you can just keep adding them to your list.
 

You could offer your visitors a free e-book if they
subscribe to your free e-zine. For example, you could say, "Subscribe to our free e-zine and get a our new e-book for free!" Another example, "Subscribe to our free e-zine and get five e-books with full give-away rights!"
 

Make extra profits from selling monthly updates
of your free e-book. You could also back-end sell the extra, never-before-released chapters of your free e-book. You’ll have a lot more people reading your e-book and seeing your ad because it's free and because you allow others to give it away. Plus you can make more profit from it by selling extra content.
 

Tell your potential customers stories about your
customer service. It could be how you helped a new customer, an award you won, etc. For example, you could say, "The other day a woman called and wanted to know if she could get a refund, because she bought the wrong product and couldn't afford to buy the other one till she got a refund. We said, ‘Of course you can’ and even made her refund a top priority."
 

People want to make more money. They may
want to start their own business, get a higher paying job or invest in the stock market. This will make them feel successful. For example, on your web site you could start an affiliate program for your product so they could make money selling it.
 

Sell the reprint/reproduction rights to your products.
You could include an ad on or with the product for other products you sell. You could make sales for the reproduction rights and sales on the back-end product. For example, if you sell the reprint rights to your e-book it would spread because others would buy it and see your ad.
 

Hold free online classes or seminars. They
could be held in your web site's chat room. The idea of "live" information will definitely entice people to visit your web site. You will become known as an expert on the topic. You could hold them weekly or monthly to get people to revisit your web site again and again.
 

Use a testimonial on your banner ad. This'll give
people proof they aren't wasting their time clicking on your banner ad. The testimonial should include enough information so they understand the offer. You could also make them click the banner to read the testimonial. For example, "See What (famous person's name) Had To Say About Our Marketing E-book!"
 

Lead your prospects to imagine and feel their emotions.
Make your ads appeal to people's emotions and logic, but put an emphasis on emotions. This is because emotions are usually branded quicker in people's minds and are easier for people to remember. It's common sense if you really think about it. After watching a scary movie, you can easily remember you were scared when you saw the movie rather than remembering a certain fact in the movie, like the city it took place in.
 

Six Little Used Online Marketing Strategies
SEO: Linser
SEO: Sports Arbitrage
SEO: Kontaktlinser
SEO: Färgade linser
 
1. Utilize Your Knowledge 
 
Do you have extensive knowledge in a particular subject? 
Offer people free consulting or advice on that subject via 
e-mail if in exchange they either link to your web site, run 
your promotional ad in their e-zine or place your banner 
ad on their web site for a set period of time. 
 
 
2. Become A Publisher 
 
Publish e-zines for other people for free. In return for your 
work in designing, updating and gathering content you 
request that your promotional ad be placed at the top of 
each issue. Their duties will be to promote and send out 
each issue to their subscribers. 
 
 
3. Persuade Them To Sign 
 
A great way to get e-mail addresses and testimonials for 
your online business is to ask people to sign your guest 
book. The problem is a lot of people won't take the extra 
time to sign your guest book. An effective way to persuade 
them to sign your guest book is to give them something 
free in return. 
 
 
4. Create An E-mag 
 
Publish your e-zine in ebook format. You could offer more 
articles per issue. You could add graphics with the articles 
just like in print magazines. Your advertising revenue would 
increase because you could charge businesses for full page 
color ads. 
 
 
5. Tell Them What's Next 
 
Get your visitors excited about revisiting your web site. 
Tell them about upcoming articles, prize drawings, free 
stuff, etc. If they know what's in store for them, they will 
revisit. Tell then to sign up for an e-mail reminder or tell 
them to bookmark your web site. 
 
 
6. Share Your Information 
 
Create a web book that's related to your web site topic. 
Give people the option of linking to the web book so they 
give it away to their visitors. Put your ad on top of the 
title page to get free advertising. This strategy will easily 
multiply your advertising exposure.