Hold a contest on your web site. Give other web
sites the option of offering it to their visitors. This'll multiply your advertising all over the Internet. It would become a viral contest. Of course the contest must either be ongoing or held regularly so you could allow other online publishers to offer it to their visitors or subscribers.
 

People love to get free things. A free e-book is
perfect. They will visit your web site to get the free valuable information. You could also start your own free e-book directory and allow other authors to submit their e-books. You could be offering hundreds of free e-books in no time!
 

Become well-known by speaking or chatting at
seminars. The seminars could be held offline, in a chat room, by telephone or via e-mail. You could charge a fee for the seminar or hold it for free and mention or sell your products at the seminar.
 

Set up joint ventures with other businesses to
sell your product to new customers. They can introduce it to their customers for a set price or join your affiliate program and earn commission on each product sold. This is one of the best ways to promote a business if you're just starting out too, because you don't need a customer list or an up front ad budget.
 

Don't push all your words together on your web
site. People like to skim; use plenty of headings and sub-headings. People don't have time to search and read through every word. It's also harder to read online than offline. But you could remind them they could print out your web page to read it later when they are offline.
 

Increase your traffic by creating other web sites
that relate to the latest new fad. You just advertise your main web site on your fad web sites. For example, if green watches become popular, create an informational web site about them and submit it to the search engines.
 

Ask your current customers. You could contact
some of your existing customers by phone or e-mail and ask them what kind of new products they would like to see on the market. For example, a customer may tell you that he would like to see you offer free consulting with each e-book you sell. If one person thinks that, then usually more do too.
 

You could create a new market for your existing
product. For example, if you're selling plastic bottles to a pop company, you could turn around and sell those bottles to a fruit drink company. For example, if you are selling an e-book about dating tips, you could also sell it at a bulk group rate to online dating web sites.
 

Focus your site on your visitors’ desires, not on
yourself. They want to know what's in it for them, not that you won an award for your business. For example, don't make your ad mostly about what you have done, make it about what benefits the reader will get for buying.
 

10 Ways Outsourcing Can Help Grow Your Business
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Outsourcing is when you hire outside professionals or 
services to take on part of your business workload. You 
may want to outsource part of your work because you 
don't have the room, you need an expert, you have 
periodic busy periods, or you need more production to 
get orders out on time, etc. The following are ten ways 
outsourcing can save your business time and money. 
 
 
1. You won't have to take the time to train employees. 
This will allow you to spend more time working on your 
marketing and advertising campaign. 
 
 
2. You won't have to do time consuming tasks like 
adding on new equipment or learning new software to 
complete certain tasks. This will allow you to spend 
more time testing your advertisements. 
 
 
3. You won't have to interview employee candidates. 
This will allow you to spend more time improving your 
customer service, in return you will get more repeat 
purchases. 
 
 
4. You won't have to fill out all the employee paper work 
like tax forms, scheduling, retirement plans, etc. This will 
allow you to spend more time developing new products. 
 
 
5. You won't have to buy extra office or work space to 
complete certain tasks. You can use all the money you 
save on other business expenses. 
 
 
6. You won't have spend money on employee costs like 
taxes, medical, vacation time, holidays, workers comp., 
unemployment costs, etc. (These may vary depending on 
which country you do business in.) 
 
 
7. You can speed up you order and delivery system with 
the extra help. Your customers will appreciate the fast 
service and you'll have a higher chance that they will 
buy from you again. 
 
 
8. You could expand your market share by becoming a 
middleman and offering your subcontractors products or 
services. This will increase your business profits and 
give you multiple income streams. 
 
 
9. You can take on extra or large orders your business 
couldn't handle before. This will expand your market 
share and you could also offer to take the work your 
competition can't handle. 
 
 
10. You could get end up receiving orders from your 
subcontractors. Your subcontractors may also tell other 
people about your business.