Use more than one P.S. in your ad copy. The
postscript is one of the most often read part of any ad, so why not use two or three of them instead of one. One P.S. could remind your prospects about a good benefit. Another P.P.S. could tell them about your limited time offer. And the last P.P.P.S. could tell them about another free bonus.
 

Set up a cross-promotion deal with another web
business. Allow them to sell your product as a back- end product to their existing customer base. The web business’ product should be related to your product or service. If not, it may not sell that well to a different target audience.
 

Tell your target audience you were in their
current position. Next, tell them how your product pulled you out of that position. For example, you could say in your ad copy, "Don't worry, I used to be just like you. I was way over my head in debt. But I decided to create a financial formula so no one else would ever go through all the pain and humiliation of bankruptcy like I did."
 

Test and improve your ad copy. There are many
people who write an ad and never change it. Make sure you get the highest possible response rate. For example, run the ad you have ready and see how many orders you get in a week or month. After that change the headline or closing and see how many orders you receive. Continue tweaking your ad till you get the highest amount of orders per visitors or viewers.
 

Think of new ways to attract people to buy your
products or services. You could add on extra free bonuses, delivery options, payments options, etc. For example, you could say, "You can pay for our product in 3 easy payments of $19.95!" Another example, "We won't bill your credit card for a full 60 days!"
 

You could upsell to your customers. When they're
at your order page, tell them about a few extra related products you have for sale. They could just add it to their original order. For example, you could say, "Our new e-book would make a nice edition to the report. Just click here to add it to your order. It's only $15 more."
 

Tell your customers if they refer four customers to
your web site, they will receive a full rebate of their purchase price. This will turn one sale into three sales. You could also offer them other things in return for referrals like free e-books, free software, coupons, discounts, etc.
 

Attract people to link to your web site. You could
offer them a discount on the products you sell or give them free items for linking. For example, you could say, "Get A Huge 30% Discount On Our E-book If You Agree To Link To Our Web Site For At Least One Month!”
 

Give people a free subscription to your e-zine.
Almost everyone is publishing an e-zine nowadays so it's important to give something extra with the free subscription. You could offer a weekly contest for new subscribers. For example, you could say, "Subscribe And Have A Chance To Win Our Latest Home Study Course!"
 

5 Unique Ways To Get FREE Advertising
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1. Give Testimonials 
When you purchase a product or service and it exceeds your 
expectations e-mail the business a testimonial. Tell them in the 
testimonial the benefits you got from the product or service. 
Give them permission to publish the testimonial on the web site 
if they include your sig file at the end. 
 
 
2. Leave A Message 
When you visit a web site with a discussion board leave a 
message. You could post a question, interesting content or a 
compliment about their web site. Include your signature file at 
the end of the message. Some discussion boards let you post 
your banner ad or text link. 
 
 
3. Sign Guest Books 
When you visit a well designed web site leave a compliment on 
their guest book. You could give them a compliment on their 
content, ease of navigation, graphics etc. When you post your 
compliment include your sig file so other people will see it 
when they sign the guest book. 
 
 
4. Write A Review 
When you visit a web site you enjoyed a lot write a review 
for the web site Write about the benefits you gain from the 
site, the web site design, interesting online services it offers 
etc. E-mail the review to the web site. Tell them they can 
publish it on their web site if they include your resource box 
at the end. 
 
 
5. Send An E-mail To The Editor 
When you read a good article or enjoy a certain e-zine, e-mail 
a compliment to the editor. Give the editor permission to 
publish the compliment in their e-zine if they include your 
signature file at the end. The editor may post it on his or her 
web site.