Make your classified ads stand out in a crowd.
Use all capital letters in the headline, divide letters with extra spaces, add in text symbols, etc. For example, you could write, "WIN a VACATION to Las Vegas!" Another example would be, "Win A ($) Trip To Las Vegas!"
 

Offer people a money-back guarantee. The longer
the guarantee, the more effective it will be. It could be a 30-day, 60-day, 1 year, or lifetime guarantee. You could also offer them double or triple their money back or a set amount of money back, like $25. You could also allow them to keep the product if you can afford to do that, even if they ask for a refund.
 

Offer a free e-book to your web site visitors. The
e-book should be related to your target audience. Allow them to give the e-book to their own web site visitors by linking directly to your web site. You could also allow them to upload the e-book to their own web site and give it away. Just include your link in it.
 

E-mail targeted e-zines and ask them to do a
joint venture with you. Ask them to run your ad and in exchange they would get a percentage of the profits. You would just have to get them to join your affiliate program. To give them more incentive, you could offer them a higher commission than the rest of your normal affiliates.
 

Allow other web sites to sell your product for a
percentage of each sale. They can take a percentage of the sale and send you the rest of the order to drop ship. This is one way to set up an affiliate-like program without any tracking software or technology. It works really well for products that have to be shipped.
 

Show your prospects a sample page out of your
free e-book. Just black out some of the important information. This will make your prospects curious to download your free e-book. If you sell information products, this strategy can also work from them as well. Use it for your free e-zine to gain more subscribers too.
 

Use text links if your banner ads are not pulling
traffic. People don't ignore text links as much as they do banner ads. You should treat your text link like a sales letter headline. For example, "How To ...”, “FREE...”, “Breaking News!....” “Warning!....”, “....Exposed!” etc.
 

Offer to buy advertising space inside electronic
products like e-books, software, subscription sites, etc. It will be cheaper than running any kind of print ads. For example, if you’re selling to entrepreneurs, you would want to buy advertising space in business- related e-books, reports and subscription web sites.
 

Try new business ideas and strategies. Do not
be afraid of changing what you're doing. You could try out technology, advertising, marketing, etc. For example, just because you are selling e-books doesn’t mean you can't try selling printed books, DVDs, videos, cassettes, software programs, etc.
 

10 Rarely Used Bonuses That Can Triple Sales
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1. Announcement Alerts - Give customers e-mail 
alerts about critical information or product releases 
before your non customers find out about it.. 
 
 
2. Discounts - Allow your customers to get lower 
prices on your products and other related products 
other businesses sell. 
 
 
3. Expert Call Ins - Set up a date and time when 
your customers can call up and talk directly with 
experts that are related to your industry. 
 
 
4. Private Invitations - Give your customers private 
invitations to customer events that non customers 
cannot attend. 
 
 
5. Online Rolodex - Compile a list of web sites or 
online contacts that are related to the product. You 
could publish it on CD-ROM or on the web. 
 
 
6. Archived Information - Bundle together some 
older information that's no longer available. It could 
be e-zine back issues, articles, transcripts, etc. 
 
 
7. Mentor Program - Give your customers unlimited 
consulting with their purchase. Allow them to 
contact you by e-mail, phone, fax, in person, etc. 
 
 
8. Audio/Video E-zine - Give customers an upgraded 
version of your e-zine in online audio or video format. 
Non-paying customers could only get it in e-mail. 
 
 
9. Freebie Announce Board - Offer your customers 
a message board were they can announce freebies 
they offer from their web site. 
 
 
10. Barter Discussion List - Offer your customers 
the option of joining a barter email discussion list. 
They can barter goods and services with others.