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Internet Marketing Tool - Super Tips:
By Anders Eriksson - Owner and Webmaster of LegalDivX.com
(Your are free to print these tips on your own website as long as you keep the byline above)

Save time and money by using ad submitters.
You will reach a larger part of your target audience far more quickly than by manually submitting your ad. You should manually submit your ad to the most popular web sites so you have a better chance of being listed or placed in a good position.
 

If you make people feel like it's their idea to buy,
they will be less hesitant. For example, you could say, "You are making a smart decision by buying our product”. Another example, "You are doing the right thing wanting to buy our product to improve your marriage."
 

Make sure you're always creating new products
and services or improving old ones. Most products or services won't stand the test of time online. You could hire a focus group to get ideas on how to improve one of your existing products, or to think up ideas for new ones.
 

Follow up with all your prospects. You can use
a free e-zine, a follow-up autoresponder, an update or reminder list, etc. You could follow up to make sure they don't have any problems or questions, then just mention another product you are selling.
 

When you ship people the first product they
bought, insert a flyer or brochure for your back-end product in the package. For example, if you're selling a book about gardening, you could slip in a flyer about a packet of seeds you're currently selling into the box you are shipping.
 

Tell your customers if they refer four customers to
your web site, they will receive a full rebate of their purchase price. This will turn one sale into three sales. You could also offer them other things in return for referrals like free e-books, free software, coupons, discounts, etc.
 

Give visitors a positive experience when they're
at your web site. Provide them with original content and free things. They'll tell all of their friends about it. You could also persuade them to tell their friends about it by starting an affiliate program. It could pay per sale, per click or per lead.
 

Find a charity your target audience would likely
support. Tell people in your ad copy that you will give a percentage of the profits to that charity. You could give them a few choices of which charity their percentage of the profits should go. Just let them check the one they want when they order.
 

Use the phrase "invest in our product" instead of
the words “buy” or “purchase”. This makes prospects feel they're investing in their future if they buy. You could also tell people how much others have got back from your product by publishing testimonials of people who have made money or reaped the benefits.
 


Internet Marketing Tool - Viral Article:
By Anders Eriksson - Owner and Webmaster of LegalDivX.com
(Your are free to print this article on your own website as long as you keep the byline above)

10 Ways Web Site Text Can Impact Your Reader's
SEO: Linser
SEO: Sports Arbitrage
SEO: Kontaktlinser
SEO: Färgade linser

Buying Decision 
 
The appearance of your web site text can actually 
increase or decrease your sales. The size, font, style 
and color of your text can easily affect your reader's 
buying decision. Below are ten points to consider 
when typing text on your web site. 
 
 
1. Easy To Read- You want to make it easy for your 
visitors to read your text. You don't want to use a light 
colored text like yellow on a white background and 
you don't want to use dark blue text on a black back- 
ground. 
 
 
2. Create A Mood- You want to use the color of 
your text to create a mood for the reader. If you want 
to create excitement, use some red text. If you want to 
create greed, use a some green text. Use colors that 
would put you in a mood to buy your product. 
 
 
3. Grab Their Attention- You can grab your readers 
attention by using headlines. Make the headline more 
noticeable by using a different colored headline than 
your ad copy. This offsets the headline and pulls the 
reader into the rest of your ad copy. 
 
 
4. Highlight Keywords- You can emphasize phrases 
and keywords that are important to your readers. For 
instance, use super, deluxe, fast, low price, free, new, 
etc. You could use bolding, underlining, italics, color 
changing, etc. 
 
 
5. Sizing It Up- You don't want to use text that is too 
small or to large. You want to use larger text for your 
headlines and subheadings. You want to use smaller 
text for your ad copy. If your grandparents can't read 
it, it's too small. 
 
 
6. Don't Use All CAPS!- You don't want to use all 
capital letters in your ad copy. It looks unprofessional 
and is hard to read. You may want to use all CAPS 
in your headlines to offset it. 
 
 
7. Font Properly- You want to use a text font that 
relates to the product or services your selling. You 
don't want to use a comic type font when your selling 
business books. 
 
 
8. Spacing Out- It's important to use spaces properly 
when typing your text. You should indent and bullet 
key benefits your product or service will give the 
reader. Your headlines, subheadings, sentences and 
paragraphs should be consistently spaced throughout 
your web site. 
 
 
9. I Need Sunglasses- Don't use all bright text colors 
and backgrounds on your web site. It will make your 
text hard to read and actually bother your readers' 
eyes to the point they just decide to leave your site. 
 
 
10. Check The Readability- It's important to check 
your spelling and grammar before you upload your 
web page. When writing an ad copy you're allowed to 
break some of those grammar rules to get your point 
across. 

 

 




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