Record all your new promotional ideas, good or
bad, into an ‘ideas’ journal. Sometimes you can combine ideas to create new ones to increase your sales. You never know when you, or someone you know, needs a new, profitable idea. Plus you could also sell your ideas to other business owners.
 

Tell your potential customers that your ordering
system is highly secure. Also reassure them that you take every effort to protect them. People want to feel they are safe online. They want to know that you care about their well-being. Tell them all about what you currently do for them to make them feel more secure.
 

Give people a deadline to order. Tell people if
they order by Sept.15, 2002, they will get a discount or free bonuses. This will create an urgency so they don't put off buying. Another example, "Order before 8:00 p.m. US/EST and get a second product of your choice for free!"
 

Allow people to subscribe to your products. It
works best when selling information products, services or memberships. You could charge them per week, per month, per quarter or per year. It will bring in secure residual income. Plus you can sell your subscribers back-end products for single sales.
 

Keep your offers flexible. If you offer a set price
for your product, you could offer the people who can't afford it an optional payment plan. For example, you could offer a Gold Plan for $47, a Silver Plan for $37, a Bronze Plan for $27 and a free plan to give them a taste of your product or service.
 

Reward your customers for giving you product
feedback. It could be discounted products, useful software, information products, etc. For example, you could say, "Anyone who gives us helpful feed- back on how to improve our product will get a free business e-book."
 

You could cross-promote your product with other
businesses' products in a package deal. You could also include an ad or flyer for other products you sell and have other businesses selling for you. You would just be trading insert ads.
 

Find a charity your target audience would likely
support. Tell people in your ad copy that you will give a percentage of the profits to that charity. You could give them a few choices of which charity their percentage of the profits should go. Just let them check the one they want when they order.
 

Use the word "free" in your ad. People want free
incentives before they do business with you. They could be free books, accessories, services, etc. For example, you could say. " Free shipping with every order over $50!" Another example would be, "Order within the next 5 minutes to get 3 extra bonuses free!"
 

Online Business Press Release Writing Tips And Ideas
SEO: Linser
SEO: Sports Arbitrage
SEO: Kontaktlinser
SEO: Färgade linser
 
Press releases are one of the most cost-effective ways to 
get promotion for your online business. Many entrepreneurs 
ignore this type of promotion because they don't know how 
to write a press release. It's important to promote your online 
business with press releases because of the media all over the 
internet. The following is a list of some common press 
release writing tips: 
 
 
- your press release should sound like news, not an ad 
 
- you should only send your press release to the media 
related to the topic of your press release 
 
- keep your press release one page in length 
 
- your header, contact information and release date should 
be at the top of your press release 
 
- use short sentences and double space in between 
sentences 
 
- your header and first few sentences should capture the 
readers attention 
 
- you should tell a story and briefly mention your business, 
product or service in the body of the press release 
 
 
- proofread your press release many times. Look for 
grammar and spelling mistakes. 
 
 
Another reason entrepreneurs ignore promoting their online 
business with press releases is because they don't know 
what's newsworthy. Here are 16 online business press 
release ideas: 
 
 
- new products or services you're offering on your web site. 
 
- the results of an online survey or poll you've completed 
 
- a virtual trade show or seminar you're hosting. 
 
- a free chat room class you're teaching 
 
- your opening of a new web site 
 
- an online award your business or web site has won 
 
- a free e-mail newsletter you're publishing 
 
- new online products or services you're giving away 
 
- an online business association or club you're starting 
 
- a famous person that's endorsing your business 
 
- a major joint venture you're doing with another business 
 
- a new book or e-book you wrote 
 
- an expert or celebrity who's speaking in your chat room 
 
- a fundraising event you're doing at your web site 
 
- a new contest or sweepstakes you're having at your site 
 
- major sponsorships you're doing online 
 
You can get other press release writing tips and ideas by 
reading other businesses press releases, reading how to 
publications, talking to experts and visiting other media 
web sites. I hope this article persuades and helps you to 
promote your business through press releases.