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Marketing Strategy Internet - Super Tips:
By Anders Eriksson - Owner and Webmaster of LegalDivX.com
(Your are free to print these tips on your own website as long as you keep the byline above)

You could tell people how many people have
already receive your freebie. For example, "15,000 people have already subscribed to my free e-zine! Can they all be wrong?" Another example, “500 people have downloaded our free e-book just today!" Stay in contact with customers on a regular basis. Offer them a free e-zine subscription. Ask customers if they want to be updated by e-mail when you make changes to your web site. After every sale, follow up with the customer to see if they are satisfied with their purchase or have any questions.
 

Offer a deluxe product or service as an upsell
or back-end product. You won't have to create a totally new product, just add on to your main one. For example, let’s say you're selling an e-book with 100 business tips in it. You could write one with 50 new tips and use that as the deluxe version.
 

Divide your free e-book into reports then allow
people to use them as bonus products for products they sell. Just make sure they include your resource box or ad with the report. If you want to, allow them to sell the reports too.
 

Publish testimonials for your free things. It would
increase their value and if they're viral marketing tools, you'll have more people giving them away. Another tip is to give testimonials for other people’s freebies. They might publish it on their web site. You can using include a link back to your web site too.
 

Start publishing an extra issue of your e-zine every
week. You could charge a recurring monthly subscription for the free subscribers who want to view the extra issue(s) each week. You could also include no ads in the extra issue because you’re charging a subscription fee.
 

Make sure your site looks good in all browsers.
You could be losing sales because it looks distorted in some web browsers. For example, would you buy a product from a web site that had the text all chopped up, had images out of place or had distorted colors? I doubt it.
 

Turn your ad copy into a story or article. Your
visitors won't be as hesitant to read your ad and will become more interested in your product. For example, you could start your ad by saying, "Once upon a time…" Another example would be to start your ad out with "FREE Report!" Or "How To..."
 

Write your ad copy like you're talking directly
to your visitors. Use the words "you", "your", and "you're" a lot in your ad copy. For example, many headlines have "you" in them because it looks and sounds more personal, like "How You Can Lose (no.) Pounds In (no.) Days!"
 

Most people want to invest in their future. Tell
your prospects to "invest in your product" instead of "buy our product". For example, you could say "It will be the smartest investment you've ever made!" Another example, "This will be your most profitable investment of 2002!"
 


Marketing Strategy Internet - Viral Article:
By Anders Eriksson - Owner and Webmaster of LegalDivX.com
(Your are free to print this article on your own website as long as you keep the byline above)

10 Ways To Get New Product Ideas
SEO: Linser
SEO: Sports Arbitrage
SEO: Kontaktlinser
SEO: Färgade linser

 
1. Solve an existing problem for people. There are 
thousands of problems in the world. Create a product 
that can provide a solution to one of those problems. 
 
 
2. Find out what's the current hot trend. You can find 
out what the new trends are by watching T.V, reading 
magazines and surfing the net. Just create a product 
that's related to the current hot trend. 
 
 
3. Improve a product that is already on the market. 
You see products at home, in ads, at stores etc. Just 
take a product that's already out there and improve it. 
 
 
4. Create a new niche for a current product. You can 
set yourself apart from your competition by creating a 
niche. Your product could be faster, bigger, smaller, 
or quicker than you competitor's product. 
 
 
5. Add on to an existing product. You could package 
your current product with other related products. For 
example, you could package a football with a team 
jersey and football cards. 
 
 
6. Reincarnate an older product. Maybe you have a 
book that's out of print and is no longer being sold. 
You could change the title, design a new front cover, 
and bring some of the old content up to date. 
 
 
7. Ask your current customers. You could contact 
some of your existing customers by phone or e-mail 
and ask them what kind of new products they would 
like to see on the market. 
 
 
8. Combine two or more products together to create 
a new one. For example, you could take a brief case 
and add a thermos compartment inside to keep a 
drink hot or cold. 
 
 
9. Survey the people who visit your web site. You 
could post a survey or questionnaire on your web site. 
Ask visitors what kind of products they would like to 
see on the market. 
 
 
10. You could create a new market for your existing 
product. For example, if you're selling plastic bottles 
to a pop company, you could turn around and sell 
those bottles to a fruit drink company. 

 

 




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