Maryland Internet Marketing - Free Download(s) - $17+
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Maryland Internet Marketing - Super Tips: By Anders Eriksson - Owner and Webmaster of
LegalDivX.com (Your are free to print these tips on your own website as long as you keep the byline above)
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Take on as many of your business' chores as you
can handle; outsource what you can't. Only you can
determine how your business operates. You don't
want too many people making all your decisions,
but you don't want to take on so much responsibility
that you become a workaholic.
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Take advantage of popular fads. If something is
popular at the current time, put up a web site about
it. Just promote your main site on the fad web site.
You could also send off a quick article or press
release about it to get free publicity. You could also
do this with popular search engine keywords and
phrases.
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Create a bond with your visitors by bringing up
likes or dislikes you have in common with them in
your ad copy. Just make sure you do your research.
For example, you could say, "I hate it when you have
to wait in line for a long time at the drive-through."
Another example, "I really like it when I have extra
money to spend."
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Trigger your visitors to buy your products by
using colors. You should totally relax and think
about which colors would compel prospects to
order. For example, if you were selling a business
product, you could use green as it usually represents
money and prosperity in the business world.
Let your past offline customers know about your
web site. When they visit and sign up to your e-zine,
it will remind them to shop at your online store in the
future too. Some day you may not need that expensive
offline store. Your web site might create most of your
profits for you.
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Automate your online business to save extra time
for marketing and advertising. You could use auto-
responders, time saving software, etc. For example,
you could say, “E-mail our autoresponder to get our
FAQs.” Another example, you could buy an e-mail
list software to automatically delete unsubscribers
and people who accidentally subscribe twice to your
list with the same e-mail address.
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Tell your prospects that your product lasts longer.
People don't like to spend more money purchasing
replacement products all the time. For example, you
could say, "Our Product Lasts 10 Times Longer
Than Our Leading Competition.” Another example,
“Our Product Is Guaranteed To Last Over 3 Months
Or Your Money Back!"”
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Encourage your customers or visitors to e-mail
you questions about your product or web site. Just
include your sig file with your reply. For example,
here is a sig file: Jon Blank, Author And Publisher,
http://www.----------------.com
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Switch your marketing plan when your market
dies for your product. Be flexible and redesign your
product for a different market. For example, if your
e-book is about starting an accounting business, you
could rewrite it for a gardening business.
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Create a "PR" web page for your business. List
information that could be considered newsworthy
for e-zines, newspapers, magazines, etc. There are
many ways to get into the media, like launching a
unusual product, donating a large amount to charity,
holding big events, etc.
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Maryland Internet Marketing - Viral Article:
By Anders Eriksson - Owner
and Webmaster of LegalDivX.com
(Your are free to print this
article on your own website as long as you
keep the byline above)
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10 Ways To Improve Your Customer Service SEO: Linser SEO: Sports Arbitrage SEO: Kontaktlinser SEO: Färgade linser
1. Stay in contact with customers on a regular basis. Offer
them a free e-zine subscription. Ask customers if they
want to be updated by e-mail when you make changes to
your Web site. After every sale, follow-up with the
customer to see if they are satisfied with their purchase.
2. Create a customer focus group. Invite ten to twenty of
your most loyal customers to meet regularly. They will give
you ideas and input on how to improve your customer
service. You could pay them, take them out to dinner or
give them free products.
3. Make it easy for your customers to navigate on your
web site. Have a "FAQ" page on your Web site to explain
anything that might confuse your customers. Ask them to
fill out an electronic survey to find out how make your web
site more customer friendly.
4. Resolve your customers complaints quickly and
successfully. Answer all e-mail and phone calls within an
hour. If possible, you the owner of the business, personally
take care of the problem. This will show your customers
you really care about them.
5. Make it easy for your customers to contact you.
Offer as many contact methods as possible. Allow
customers to contact you by e-mail. Hyperlink your e-mail
address so customers won't have to type it. Offer toll free
numbers for phone and fax contacts.
6. Make sure employees know and use your customer
service policy. Give your employees bonuses or incentives
to practice excellent customer service. Tell employees to
be flexible with each individual customer, each one has
different concerns, needs and wants.
7. Give your customers more than they expect. Send thank
you gifts to lifetime customers. E-mail them online greeting
cards on holidays or birthdays. Award bonuses to your
customers who make a big purchase.
8. Always be polite to your customers. Use the words
your welcome, please, and thank you. Be polite to your
customers even if they are being irate with you. Always
apologize to your customers should you make a mistake.
Admit your mistakes quickly and make it up to them in a
big way.
9. Reward customers a point for every one dollar they
spend. Let's say customers can get a free computer for 300
points. That means customers will spend $300 dollars on
your products and services to get enough points to get the
free computer.
10. Build strong relationships with your customers. Invite
them to company meetings, luncheons, workshops or
seminars. Create special events for your customers like
parties, barbecue's, dances etc. This will make them feel
important when you include them in regular business
operations and special events.
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