Give your free bonus products extra perceived
value. Don't use the phrase "Free bonuses", use the phrase "You will also get…". People won't assume they're free and it will make the person think they are worth more money. People usually assume free bonuses are just leftover things from your business that are not worth much.
 

Add a free software download page to your
web site. People will visit your web site to find new software that will make their life easier. Your software could be your own, freeware, submitted shareware or demos. The software should be related to your target audience.
 

Use plenty of examples in your ad copy. This
will allow your whole target audience to understand your sales pitch completely. If they don't understand your product offer, how do you expect them to buy. Have a few younger kids read it. If they understand it, you’ll know an older person will definitely understand it.
 

Gain an advantage over your competition. You
should find one benefit your competition doesn't offer and use it as your main selling point. For example, if your competition doesn't offer free shipping, you should find a way to afford to offer free shipping. One way would be to charge other businesses for inserting ads in your product package.
 

Make your web site look professional. You
want to have your own domain name, easy navigation, attractive graphics, etc. For example, wouldn't it make you think twice about buying from a free domain name web site? Another example, if you get confused or lost at a web site, don't you immediately click out of it?
 

Give your visitors a good impression when they
first visit your web site. Don't make a banner ad the first thing they see at the top of your home page. For example, if you visited a web site and it had a lot of banners all over it, would you stick around to read their offer?
 

Tell people about your site whenever you get a
chance. Those people will tell other people and so on. It's a cheap way to multiply your advertising. For example, if you’re at a grocery store, mention it to people you talk to; the check clerk, the bag boy, etc. Every little bit helps.
 

Tell your readers how fast they can receive your
product or service in your ad. Their buying decision may be based on how fast they can receive your product. They may need it by a certain deadline. For example, you could say, "You can download our e-book within minutes after you order."
 

Tell your visitors what they can avoid by buying
your product or service. This will motivate them to buy. They may want to avoid pain, fear, danger, etc. For example, you could say, "Just imagine never having to be alone without a date on a Friday night again."
 

10 Hypnotic-Like Sentences That Sell Like Crazy
SEO: Linser
SEO: Sports Arbitrage
SEO: Kontaktlinser
SEO: Färgade linser
 
Tell your readers what they are probably thinking, 
feeling or doing as they read your ad copy. This 
strategy will usually trigger their own subconscious 
mind to bring out these feelings or actions. 
 
You can add these sentences into any ad copy. You 
may have to change one or two words so it relates 
more to the product or service you're selling. 
 
1. As you keep reading this ad copy, you are feeling 
more and more compelled to experience all the 
benefits of our product. 
 
 
2. The more you understand just how valuable our 
product could be to your life, the less you think 
about delaying this important purchase. 
 
 
3. After you read this short ad you will feel like your 
problems are almost completely solved, all you will 
have to do is order. 
 
 
4. As you're skimming through this, you're beginning 
to think you have nothing to lose and everything to 
gain by trying out our product. 
 
 
5. As you're scanning over this ad copy, you are 
beginning to imagine using our product and enjoying 
all the benefits it brings. 
 
 
6. The more you keep reading our ad the more you 
feel it would be a waste to let this opportunity slip 
by. 
 
 
7. The more you review our ad the more you begin 
to find yourself getting very excited about our 
product and starting to feel the urge to buy now. 
 
 
8. You don't know it yet but, at the conclusion of 
this ad, you will feel driven to order and experience 
all the benefits of our product. 
 
 
9. You don't realize it yet but, in a few short minutes 
you'll realize that you can't put off this vital purchase 
and then you'll be yanking out your credit card. 
 
 
10. As every word you read travels from this ad to 
your brain, you start to understand just how much 
our product could benefit your life.