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San Diego Internet Marketing - Super Tips:
By Anders Eriksson - Owner and Webmaster of LegalDivX.com
(Your are free to print these tips on your own website as long as you keep the byline above)

Create a bond with your visitors by bringing up
likes or dislikes you have in common with them in your ad copy. Just make sure you do your research. For example, you could say, "I hate it when you have to wait in line for a long time at the drive-through." Another example, "I really like it when I have extra money to spend."
 

Give away the full version of your e-book in
exchange for testimonials. You can use these customer statements to improve your ad’s effectiveness. It would work for free or paid e-books! You could offer sample excerpts or chapters to give them a taste of it.
 

Most people don't want to miss out on a major
opportunity that they might regret in the future. For example, you could say, "After Aug 15, 2002, we will be raising our price to $50 so order now!" Another example, “Order before midnight to make sure you have a chance to receive the 3 extra bonuses!”
 

Don't use site content your target audience isn't
interested in. If people are coming to your site to find information about fishing, don't include soccer content. That rule also applies to your free e-zine, your free e-book, the products you sell, the affiliate programs you promote, etc.
 

Sign up to win web site awards. When you win,
some award sites publish your web site link, name and description on their site. You could tell people on your web site about the awards you’ve won. For example, "Here are all the awards we have won in the past (no.) years:.."
 

Entice people to link to your web site by giving
them something free in return. This'll increase your ranking in some search engines. For example, you could say on your web site, "Reprint Our Articles On Your Web Site!" Another example, "Give This E-book Away To Your Own Visitors!" Just make sure they link to your web site in order to give the items away.
 

Increase your traffic by creating other web sites
that relate to the latest new fad. You just advertise your main web site on your fad web sites. For example, if green watches become popular, create an informational web site about them and submit it to the search engines.
 

Maximize the effectiveness of your banner ads.
Don't just use the same ad on every banner, use a variety to attract the greatest number of clicks. If you are hosting banner ads on your web site for affiliate programs you have joined, you could use a banner rotator to give each one equal exposure.
 

You could advertise a trial or sample offer. This
will tell people there is no risk or obligation if they click on your banner ad and try out your product or service. For example, you could say, "FREE Sample Chapter Of The E-book...!" Another example, "Free Trial Membership To...!"
 


San Diego Internet Marketing - Viral Article:
By Anders Eriksson - Owner and Webmaster of LegalDivX.com
(Your are free to print this article on your own website as long as you keep the byline above)

How To Draw Visitors To Your Web Site By
SEO: Linser
SEO: Sports Arbitrage
SEO: Kontaktlinser
SEO: Färgade linser

Holding An Online Contest Or Sweepstakes 
 
Holding a contest or sweepstakes can draw a lot of traffic 
to your Web site. You can announce your site to hundreds 
of Web sites that list free contests and sweepstakes. Send 
out a press releases about your contest or sweepstakes. 
Ask entrants to your contest or sweepstakes if they would 
accept offers from your business in the future by e-mail. 
 
 
The prizes should be something your target audience would 
need or want. Try to be as original as possible with the 
prizes you are offering. Always offer more than one prize, 
a grand prize and runner-up prizes. Use your products or 
services to give away as prizes. Make sure your prizes have 
some value, nothing cheap. Give enough information about 
all the prizes, so people will be interested in entering. 
 
 
Make it easy for people to enter your contest or sweeps- 
takes. I feel the easiest ways online are from an entry form 
on your Web site or by e-mail. Capture as much info. as 
you can when they enter your contest or sweepstakes like: 
 
Company Name 
First/Last Name 
Street Address 
City, State, Zip 
Day/Evening Phone Number 
E-mail Address 
Web Site Address 
Purchasing History 
Survey Questions 
 
 
Give your contest or sweepstakes a professional look and 
feel. Provide an "Official Rules" Web page for your contest 
or sweepstakes. Include a time period of how long your 
contest or sweepstakes will be held. Tell visitors how you 
will deliver the prizes. Include pictures of the prizes on your 
site. Tell visitors who will judge your contest. Check out 
other contests and sweepstakes Web sites to get more 
ideas. 

 

 




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